Sevio Ad Zones Explained

Ad Zones are the places where ads will be displayed in your inventory (website or app).

Each Inventory can have multiple Ad Zones that you can manage from the Inventory Settings screen, in the Ad Zones tab.

Once you set up an inventory, you need to set up all the ad zones of that inventory.

Step 1: General Details

1. Zone Name

Set up a name for your zone so you can more easily recognize it.

2. Ad Type

You can select between Banner and Native Ads. Based on your selection, you will have to fill in different fields.

2.1 Banner Sizes


You can select between a variety of standard sizes, such as 300 x 250, 300 x 600, or 728 x 90, or create a custom size that perfectly fits your inventory.

By using custom-sized banners, you can make use of all your website zones, ensuring that your ads will be efficient and user-friendly, seamlessly integrated within the overall visual content of the website.

2.2 Native Templates


Alternatively, selecting a native ad will prompt you to select a Native Template, so you will more easily set up your ad zones.

3. Ad Refreshing

Ad Refreshing determines whether an ad will automatically refresh after a given period. This setting only applies to ads that are within the viewport.

3.1 Refresh Rate

The Refresh Rate determines how often an ad will get refreshed, with the minimum refresh rate being 30 seconds.

3.2 Refresh Maximum Times

This determines how many times an ad can refresh in a single user session.

3.3 Refresh Counter Interval

This determines how often the Refresh Rate will reset. For example, setting a Refresh Rate of 30 seconds, a Refresh Maximum Times of 5, and a Refresh Counter Interval of 3600 means that your ads will be refreshed every 30 seconds, but no more than 5 times within an hour.

4. User Max Clicks

This determines the maximum number of clicks that will be registered from the same user.

Please be aware that this only applies to campaigns delivered through Sevio, as external bidders may not provide accurate click information. 

5. User Max Clicks Interval

This specifies how often the user Max Clicks attribute resets. 

For example, setting User Max Clicks at 3, and User Max Clicks Interval at 600 means registering no more than 3 clicks in 10 minutes, starting with the 1st click.

As mentioned, you can choose the Ad Type as a banner with standard sizes or set up a custom size. By selecting a native type of ad, you can create your template. 

Step 2: Ad Preferences

1. Ad Categories

Ad Categories help decide what types of ads are allowed on your website. This allows you to block specific ad categories, such as political or religious ads.

2. Seats

A Seat is a unique identifier given to an advertiser. This filter allows you to block specific advertisers altogether, based on their identifier.

3. Advertiser Domains

Unlike Seats, Advertiser Domains allow you to block a specific domain from displaying ads on your website.

4. Creative IDs

Creative IDs allow you to disallow specific ads.

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